Economist 1843 Magazine

Shrubs Are The New Soda Pops: Sybil Kapoor Drains Her Glass

Sipping the rose-pink iced strawberry and tarragon shrub at the Fermentation Bar at SHED in Healdsburg, California, I wonder what America’s pioneer farmers would have made of this modern interpretation of their thirst-quenching soft drink. The seltzer bubbles prickle my mouth, releasing pleasantly vinegary strawberry notes with a peppery hint of tarragon. It tastes of summer without the sweet sickliness of a soda pop.